Meet Be Aptive.
Your Personalized Pocket Counselor for College Admissions
Despite the growth in college counseling services and the private education industry, most students remain underserved
$3.6B
In federal aid went unclaimed for students graduating high school in 2022
453
The average number of students a school counselor oversees
$5K-500K
How much a private consultant can charge to work on a student's college applications
Quality Guidance Doesn't Have To Be Expensive.
Unequal access to information and the increasingly competitive admission process continues to hurt students. Our mission is clear: to level the playing field and make high quality college counseling accessible to all.
Be Aptive is a curation of over 50 years of combined experience from former admission officers, Ivy League alumni, educators, and premium independent consultants to share everything we know - without a monumental paywall. Best practices, tips, and resources are all shared directly to you.
Premium Guidance. Anytime. Anywhere.
01
Get Tailored Recommendations
Even the smartest students struggle knowing where to begin. Our app is designed to meet you where you are with personalized suggestions, tasks, recommendations, and notifications so you never feel lost in the process
02
Learn How College Admission Works
We start at the end--by teaching you how admissions officers really read and evaluate your application to demystify the process. Then, we teach you all the tips, tricks, and strategies that were previously only afforded to high end 1-on-1 consulting clients in order to maximize your potential and college admission success
03
Complete Missions and Earn Awards
From watching a video and filling out your resume to submitting a scholarship application, you'll earn points for every mission accomplished and will earn special awards, such as unique opportunities or free 1-on-1 feedback sessions with an admissions expert
Hi Abby! I've left more comments on your personal statement. Great direction, can really benefit from more context and reflection
OMG thank you so much!! Today's meeting really helped me connect my values to future goals
It's not just about Getting into a Top College, It's about Lifelong Success
Discover Your Strengths and Passions
AptiveMetrics help visualize the 5 pillars of success that both colleges and workplaces evaluate so you can discover and build upon your strengths and take on meaningful challenges
Gain Hands On Experience
Get real-world experience with our Opportunities Database that includes competitions, volunteer programs, and internships to help you make an impact and stand out
Find Your Dream Schools
Our Smart List Generator goes beyond just grades and test scores by factoring in student interests, strength of programs, financial need, and more!
Secure Scholarships
Worried about paying for college? We identify unique scholarship opportunities and provide strategies to craft your application and win awards
Stay On Track
Juggling 7749 different tasks? Never miss another deadline with our personalized and customizable notification system
Who Be Aptive Is For
High School Students
Are you a proactive high school student looking to apply to college but don't know where to start?
With BeAptive, we'll meet you exactly where you are, provide the guidance needed to make you stand out, and get timely reminders so you never miss another important deadline.
Low-income, First-Gen Applicants
You were our inspirations to create BeAptive. Affordability should never be a detriment to your ability to pursue a higher education.
When merit meets diversity, great ideas can be born. Make sure to check out our learning units and resources regarding financial aid and scholarships.
Schools & Organizations
With a multitude of demands to support a large student body, counselors and faculty are often stretched too thin to give every student the attention they deserve. We partner with institutions, organizations, and schools that are seeking to empower counselors or staff to make a greater impact on students’ postsecondary success.
